For founders who have built something

You built the prototype. Now decide what deserves to happen next.

Stitch is an AI partner for solo founders. Tell it about your product and add your interview notes, research and links. It tells you the riskiest thing to test next, then prepares the work to test it: interview questions, competitor price scans, draft messages and a clear recommendation.

  1. Describe your venture once. Stitch turns it into a plan you confirm.
  2. Ask what matters now. You get one clear next step, with the evidence behind it.
  3. Approve a thread. It prepares the drafts and analysis for you to review.
Start with a real decisionSee how Stitch works

Nothing is sent, published, spent, or changed without your approval.

Six founders said the follow-up problem is real. What should I validate next?
Stitch

Pricing is now your highest-risk assumption, not the problem itself.

Six interviews support the follow-up problem. Nobody has confirmed what they would pay to solve it, so the launch plan would inherit a price you have never tested.

Why now

Two calls are already booked this week, so the evidence costs you nothing extra.

Still uncertain

One founder named $15 a month. That is a stated price, not a purchase.

Based on your Blueprint and three connected sources.View sources
Run three pricing conversations
Why this?What are we assuming?Do the legwork on pricing

The next useful move is almost never a bigger build. It is the one piece of evidence that would change your mind.

Stitch exists to find that move, do the legwork behind it, and bring it to you as a decision.
The situation

Building stopped being the hard part.

You shipped something real. What you do not have is reliable demand, and every tool you own will happily help you build more of it.

So the work fragments. Interviews sit in your inbox, the research sits in a chat you cannot find, and the decision you made three weeks ago never reaches the thing you are building today.

Why not just ask ChatGPT or Claude? A chat starts fresh each time. Stitch remembers your venture, keeps your decisions, and ties each recommendation to the evidence behind it.

What Stitch does for you

The right work for where your venture is now.

Stitch reads your stage from your Blueprint and evidence, and only offers the work that matters at that point. Nothing from a later phase is pushed on you early.

  1. Phase 1 · Problem
    Is the problem real and current?

    You have a product or prototype, but few conversations with people who have the problem now.

    • Names your riskiest assumption and the smallest test for it.
    • Screening and interview questions aimed at current pain, not polite interest.
    • A clear profile of who to talk to, and cited research on the public communities where they gather now.
    • Invite and community-post drafts, written for each community's rules, that you send yourself.
    Claude · reasoningPerplexity · public community researchReddit · public threads, read only
  2. Phase 2 · Evidence
    What did people actually tell you?

    You have interview notes, feedback or early users.

    • Reads your notes and separates real pain and commitment from compliments.
    • Turns feedback into the one change worth making in your next version.
    • Says what a good, mixed or poor next result would look like.
    Claude · reasoning
  3. Phase 3 · Commitment
    Will anyone pay for it?

    People say the problem matters. Now you need a deposit, pilot or pre-order.

    • Cited scans of what competitors charge today (in early testing).
    • A price test designed around your offer and segment.
    • Once someone pays, the focus moves to pilot value, renewal and referrals.
    Perplexity · cited pricing research
  4. Phase 4 · Reach
    Can you reach more of the right people?

    Only once you know who buys and why. Stitch won't suggest campaigns before that.

    • LinkedIn, X and Instagram post drafts with images designed in your brand's logo, colours and fonts.
    • Words on each image are copied exactly from the post, and the text and image are approved together.
    • Meta campaign plans: audience, message, creative and budget drafts.
    • Plan posts on your calendar and publish them yourself. Nothing is posted for you.
    LinkedIn · drafts you postX · drafts you postInstagram · drafts you postMeta · draft plans only

Logos show what Stitch uses or reads publicly, not accounts it is connected to. Gmail, Google Drive and Meta connections are on the way. Until then, nothing is sent, posted or spent for you.

Connected work

One venture memory, so nothing has to be explained twice.

Your evidence, your active work, and your recorded decisions stay attached to the same plan. Answers are built from what you have actually told Stitch — and it says so.

Blueprint
The plan you confirmed

Versioned, reviewable, and only ever changed by you. Every claim is labelled evidence, assumption, or unknown.

Sources
Only what you add

Upload files, paste notes or call transcripts, and add links. More read-only connections, starting with Google Drive, are on the way.

Decisions
Recorded, then reused

A decision you make once shapes the work that follows it, including the reasons you set other options aside.

An approval in Stitch: the recommendation, why it matters, the evidence, what is still uncertain, and what approval does not change
In the workspaceApprove, modify, defer, or proceed in a different direction and record why.
Product proof

Work arrives as a decision you can actually make.

Not a dashboard, not a to-do list. One item at a time, with the evidence behind it, what it changes, and what it deliberately does not.

Quiet threads

Threads carry important work forward

Threads keep relevant work, evidence, and decisions connected, so you do not have to restart context every time you come back.

Underneath, each one is a bounded specialist contributor working on a single named area — customer research, positioning, market research — with a stated outcome and a completion test. You can see what each is working on and what it is reading, and you never have to manage them.

Example · a pricing thread
  • Questions for your next pricing interviews
  • A short scan of competitor prices, each with its source
  • Draft messages for you to send yourself
  • One recommendation, with evidence, assumptions and unknowns labelled

Threads hand you drafts, analysis and a recommendation. You decide what happens next.

The Threads panel in Stitch showing what two threads are working on and which sources they are using
Trust and approvals

You keep the authority. Every time.

Stitch does not silently send, publish, spend, deploy, or change anything in your external systems. Bounded work is proposed before it begins, and your plan changes only when you confirm it.

Nothing is invented. If something essential is missing, Stitch says so plainly.
Every claim is labelled: founder-confirmed, extracted from a source, drafted, an assumption, or unknown.
Sources are listed with the excerpts actually used, so you can check the reasoning yourself.
Progress is real milestones or a real denominator. Never an invented percentage.
Your venture is private to you. Stitch reads only what you add, and you can delete it all.
Who it is for

Solo founders actively validating, launching, or improving an early product.

Specifically: you have shipped something, you do not yet have reliable demand, and you are the person who has to decide what happens next.

A good fit if

You can build quickly, you have some early evidence, and you want the next decision to be the right one rather than the fastest one.

Not a fit if

You want work carried out on your behalf without review, or a tool that will tell you the plan is going well when it is not.

Questions

Frequently asked questions

The Blueprint
What is the Blueprint?

A short, living record of your venture: who it is for, the problem, your offer, what you know and what you are assuming. Stitch drafts it from what you tell it or upload, and it only becomes your Blueprint when you confirm it.

Can Stitch change my Blueprint on its own?

No. Stitch can suggest a change and explain why. Your Blueprint changes only when you approve that exact change.

What if my Blueprint is missing something?

Stitch says what is missing and labels anything it has to assume. It does not fill gaps with invented facts.

Threads
What is a thread?

A piece of work with a few steps, such as finding where beta users gather, scanning competitor prices, or designing a validation test. Stitch proposes the plan, and nothing runs until you approve it.

Do steps run automatically?

No. You start each step yourself, and you can skip or stop at any point. Each step shows its estimated cost before you start it.

Can I see what a thread uses?

Yes. Every step shows the services it relies on, with their logos and names. For example, Claude writes drafts and Perplexity runs cited public web searches. A logo shows what a step uses. It never means your account is connected.

Does Stitch contact people or post for me?

No. Stitch drafts invites, community posts and social posts for you to review, copy and send yourself. Nothing is sent, posted or published from Stitch.

Posts and images
Which channels does Stitch write for?

LinkedIn, X and Instagram. Each draft comes with its purpose, the evidence behind it, and any assumptions, so you can judge it quickly.

How do post images work?

Add your logo, colours and fonts in Settings, and Stitch designs images in your style. The words on each image are copied exactly from the post, and you approve the text and image together. If either changes, the post needs a new approval.

Research
Does Stitch search the web?

Only when you approve a research step. It uses public sources, lists every source it relied on, and stays away from private groups and personal profiles.

Is the research always right?

No research is. Stitch labels what came from a source, what is an assumption and what is unknown, so you can check its reasoning yourself.

Privacy and control
Who can see my venture?

Only you. Each venture is private to your account, and Stitch reads only the material you add.

Can I delete my data?

Yes. In Settings you can delete your venture. Once you confirm, Stitch erases its chats, Blueprint, sources, threads, drafts, images and history.

Does Stitch connect to my accounts?

Not yet. Account connections such as Gmail, Google Drive and Meta are planned. When they arrive, each one will need you to connect your own account and give separate permission.

Cost
How is AI usage limited?

Your account has a monthly AI allowance. Stitch shows what you have used, estimates each step before it runs, and tells you clearly when you reach the limit instead of starting new work.

Founding beta

Bring the thing you have built, and the decision you are stuck on.

Write a few rough lines about where you are. Stitch separates what you have told it, what is still an assumption, and what needs evidence — then proposes a Blueprint for you to review.

Join the founding beta and help shape what Stitch does next.